钩子
Hook
A conflict, anomaly or question at the start or end that makes viewers keep watching.
No matching term.
Writing
节拍
Beat
One visible action, reaction or change of information; the smallest unit that moves a script forward.
一句话故事
Logline
One sentence stating protagonist, goal, obstacle, stakes and twist, used to test whether a story works.
冲突
Conflict
A character's goal blocked by a person, rule or situation; without it a short drama has no drive.
反转
Twist
New information overturns what viewers believed, suddenly changing the situation or relationships.
悬念结尾
Cliffhanger
An episode ends right before danger lands or a secret is revealed, pulling viewers into the next one.
信息差
Dramatic irony
Viewers know the truth while a character does not, creating tension or misunderstanding.
爽点
Payoff
The moment built-up pressure or setup pays off, such as a comeback or identity reveal.
人设
Character profile
A character's identity, goal, personality and signature behavior, which decide their choices in conflict.
分场大纲
Scene outline
A scene-by-scene list of characters, location, action, dialogue and outcome; the skeleton before storyboarding.
付费卡点
Paywall cliffhanger
A strong cliffhanger at the end of the last free episode that prompts viewers to unlock more.
Camera
动态分镜
Animatic
Storyboard frames timed and paired with temp sound to test pacing before generating video.
连续性
Continuity
Keeping characters, space, action, lighting and props consistent across shots.
轴线
180-degree rule
An imaginary line between characters; keeping the camera on one side preserves screen direction.
分镜表
Shot list
A table listing each shot's duration, size, angle, action, camera move, dialogue and sound.
景别
Shot size
How large the subject appears in frame, from extreme wide to close-up.
特写
Close-up
A shot of just a face or object detail, used to stress emotion or key information.
全景
Wide shot
Shows the full body and surroundings to convey complete action and relationships.
建立镜头
Establishing shot
An opening wide or empty shot that tells viewers where and when the scene takes place.
正反打
Shot / reverse shot
Alternating single shots of each speaker; more stable in AI generation than two people in one frame.
过肩镜头
Over-the-shoulder shot
Filmed from behind one person's shoulder toward the other, showing both positions.
视线匹配
Eyeline match
Cutting from a character looking somewhere to what they see, with matching direction.
运镜
Camera movement
Push, pull, pan, track or follow moves; keep one main move per shot.
推镜头
Push-in
The camera moves toward the subject, tightening the frame to build pressure.
关键帧
Keyframe
A still made before video generation that locks composition, lighting, character and setting.
AI generation
首尾帧
First and last frame
Supplying both the opening and closing image of a clip to constrain the motion between them.
文生视频
Text-to-video (T2V)
Generating video from text alone; highly random, good for exploring ideas, not final shots.
图生视频
Image-to-video (I2V)
Animating an approved keyframe; more control over character and setting, preferred for production.
提示词
Prompt
Text instructions for a model; video prompts should cover action, intensity, camera, changes and what stays fixed.
负面提示词
Negative prompt
Telling the model what to avoid, such as text or extra fingers; not every tool supports it.
种子
Seed
A number that fixes randomness; record it with the prompt to reproduce or tweak a result.
抽卡
Re-roll
Regenerating with the same settings to pick the best take; budget attempts per shot to control cost.
角色母版
Character reference sheet
Approved front, side and expression references that every later shot uses to keep the same face.
场景锚点
Scene anchor
3–5 fixed objects plus light direction in a location, used to lock the space.
参考图
Reference image
An image given to the model to specify a character's look, costume, setting or style.
角色一致性
Character consistency
The same character keeps face, hair, costume and build unchanged across shots.
身份漂移
Identity drift
A character's face gradually changing during a clip, common with turns, occlusion and long shots.
闪烁
Flicker
Brightness, texture or detail jumping between frames; locate the area before fixing it.
LoRA
LoRA
A small add-on model trained on a few images to lock a character or style.
超分
Upscaling
Enlarging low-res footage and adding detail; test at low res, upscale only chosen takes.
Sound
环境底噪
Room tone / ambience
Continuous background sound laid under a scene to keep space believable and hide edits.
响度
Loudness
Perceived overall volume; check on a phone speaker and headphones before publishing.
干声
Dry vocal
A clean voice file without reverb, music or effects, easy to adjust in post.
音色
Voice timbre
The texture of a voice; fix each character's age, pitch, pace and breathiness.
语音合成
Text-to-speech (TTS)
Turning dialogue text into speech; generate and review line by line.
声音克隆
Voice cloning
Copying a person's voice from a recording; requires that person's permission.
口型同步
Lip sync
Matching mouth movement to dialogue; lock the audio first, then use frontal shots.
动作音效
Sound effects / Foley
Footsteps, doors, impacts and other event sounds, placed exactly on the action frame.
配乐
Score
Music that sets mood and pace; under dialogue, use instrumentals at lower volume.
混音
Mixing
Balancing dialogue, ambience, effects and music levels, with dialogue clarity first.
闪避
Ducking
Automatically lowering music while someone speaks, then restoring it.
Editing
硬切
Hard cut
Joining two shots directly without effects; the default transition for short dramas.
转场
Transition
How shots connect, such as fades, wipes or dissolves; keep direction and style consistent.
淡入淡出
Fade in / fade out
Image emerging from or dissolving to black; suits memories and time passing, slows pace.
跳切
Jump cut
Cutting out a middle section from the same angle for urgency; a continuity error if unintended.
声音先入 / 延后
J-cut / L-cut
The next shot's audio starts early, or the previous shot's audio carries over, smoothing the cut.
粗剪
Rough cut
First assembly in story order with bad frames removed, checking only whether the story works.
精剪
Fine cut
Refining the rough cut frame by frame, tightening cut points and aligning dialogue and effects.
时间线
Timeline
The multi-track area in an editor arranging video and audio over time; one material type per track.
调色
Color grading
Matching exposure, white balance and saturation across shots, then applying an overall look.
字幕安全区
Subtitle safe area
The frame area not covered by platform buttons or captions; keep subtitles and key props inside.
字幕
Subtitles
After auto-transcription, check names, numbers and terms word by word for muted viewers.
Publishing
画幅
Aspect ratio
Frame width-to-height ratio; vertical dramas use 9:16, landscape platforms usually 16:9.
分辨率
Resolution
Frame pixel dimensions, such as 1080×1920; follow the target platform's upload specs.
帧率
Frame rate
Frames per second, such as 24 or 30; keep it consistent across a project.
码率
Bitrate
Data per second of video; too low causes blocking, too high bloats files. Follow platform guidance.
发布母版
Master file
The highest-quality final export from which every platform version is made.
封面
Cover / thumbnail
The still representing a video in feeds; it should show the same conflict as the title and first 3 seconds.
完播率
Completion rate
Share of viewers who watch to the end; a key signal of whether pacing and hooks work.
留存曲线
Retention curve
A curve of how many viewers remain each second; sharp drops mark shots to fix.
AI 生成内容标识
AI-generated content label
Marking content as AI-generated as platforms and regulations require; follow each platform's rules.
授权记录
License record
A log of the source and license scope of every music, sound, font, voice and reference asset.
复盘
Post-mortem
Recording failed shots, time, cost and metrics after release, feeding the next episode's template.